Building Woodward: Homestead makes a local family’s dream come true | Community

Longtime residents of Woodward remember when the storefront on the corner of 8th and Main Streets housed Brown’s Shoe Fit (and before that, Hopkins Shoe Mart).

But when Brown’s opened a new store on Oklahoma Ave., the building reopened as Homestead, a home decor boutique. When they purchased the space in March 2019, owners Whitney and Trey Long set out to make Whitney’s dream come true.

“I’ve always wanted to open a home decor store and decorate,” Long said. “The opportunity presented itself and we decided it was probably the right time, so we continued.”

After purchasing the space, they worked hard to rip out all the shelves, redo all the flooring, and expose the ceiling to its original glory. They also installed new lighting and painted the interior and exterior. After all this work, the doors opened in July 2019.

“I love being on Main Street,” Long said. “We have very good neighbors here, so this block is really promising. There are a lot of new and exciting things.

“We have the Mercantile which opened, then the Hot Pink Daisy. And across the street we have Annalea’s Beauty Studio and they have a little boutique, so I just feel like it’s a really good central location.”

Woodward Main Street worked to promote downtown businesses and attract new vendors. Long said, “They’re really good at trying to promote local shopping. We host fun events like First Fridays during the warmer months. We really enjoyed being a member of Main Street.

If you’ve visited Homestead, you know Long’s eye for decorating is deft. The store is always beautifully decorated, which is where another aspect of her business comes in. Long also does decoration for private homes.

“That’s probably my biggest passion, decorating for people,” she said. “I did a few projects for some people and went to decorate their homes, from a room to an entire house.”

As if those two businesses weren’t keeping her busy enough, Long also has a 14-year-old husband, 13-year-old twins, a 7-year-old child and another full-time job. To lighten his load and keep the store running, they employ one full-time employee and three or four part-time employees.

“It just depends on the time of year,” Long said. “Right now we have middle schoolers coming back and working, but other than that there are usually three part-timers and one full-timer.”

Homestead is open 10 a.m. to 5:30 p.m. Monday through Friday and 10 a.m. to 4 p.m. Saturday.

If you’re interested in Long’s decorating service, you can message him through Homestead’s Facebook page or call the store and the manager can pass the message on to Long.

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